BY STEVEN KUBITZA

It is no secret that the Super Bowl is much more than just a football game. One of the major events of the week is the annual Media Day, which took place on Tuesday.

Interviews take place all week, but the giant media horde in attendance was a focus on Tuesday.

This group of media members are not just football reporters, but may be reporters from any media outlet that could get credentials, which is not all that difficult.

For this specific telling the demographics of the media members do not matter. Merely an aside.

Anyway, going into Media Day it appeared that the focus would be on Richard Sherman. He was the big story following his comments made after his Seahawks defeated the 49ers in the NFC Championship game.

Sherman was able to defend his comments, as would be expected of a Stanford graduate. He is a very intelligent man and wrote a very eloquent piece on his comments.

Although his comments were seemingly in the past, the media likely would have made them a focus on Media Day if it were not for the actions of another player; or lack of actions.

The player I am referring to is Marshawn Lynch.

Frankly, Lynch does not like to talk to the media. Should that matter? No. But in today’s age of the constant quest for more information it is a major story.

Lynch was even threatened with a major fine if he did not talk to the media that he avoided all season. The fine and outrage for Lynch not wanting to talk to the media is almost comical.

This man is a football player, and he has made it clear that all he cares about is what happens on the field. If he does not want to answer questions about why is he isn’t answering questions, why are people getting offended. Are Lynch’s answers going to lead to some type of revelation that no one knew before? Probably not.

The majority of questions his way had to do with Skittles and Beast Mode, which are not deep questions, especially for a player of his caliber.

So if Marshawn Lynch does not want to spend more than seven minutes answering basic questions, good for him. He will continue to prove himself on the field, which is far more important to Seahawks fans than any interview.

Advice to media members getting “snubbed” by Lynch: don’t take it personally.